To achieve our bold mission, we need to beat out animal products in every way. We’ve already got taste, nutrition, and sustainability covered, and now we’re working on price.
The stores that sell our products set their own prices independently, but we’ve recently reduced prices for the businesses who sell our products to you. We want to make our products more affordable for both our store partners and our fans.
We’re not done yet, though. As we continue to grow and achieve economies of scale, we plan to continue to reduce prices until we undercut conventional meat from animals.